Many people want to use integrative medicine to help improve their health or to resolve chronic conditions which are un-responsive to conventional medicine. There are many barriers out there which prevent people from seeking the care they need and money is usually the biggest issue.

The good news is coverage for alternative medicine is expanding rapidly throughout the United States as patients are asking for these services more and more. Research into the effectiveness of therapies such as acupuncture is another reason for increased coverage of alternative medicine.

The point here is that alternative medicine is consumer driven and therefore requires individuals to ask for these services in order for it to become integrated with conventional medicine. Preventative care is not a primary focus of medicine in the United States and is often not a covered benefit with most insurance plans.

People need to demand these services be included in their benefits package and choose those companies which do include these services over companies which do not. Insurance companies are private, for-profit, entities like any other corporation with an emphasis on generating profits.

As these corporations see a demand for alternative care they will include these services in order to compete in the healthcare marketplace.